Copywriting Services

For Writers and Webmasters:

Here is a unique offer by Copywriting 911 and our partners, Link Publisher Company LinkZaZa.

Order content from Copywriting 911, get it optimized for your targeted keywords (including creation of Meta Title and Description), embed one or two static do-follow links and have it published on a related site FOR FREE!

The details are as follows:

•  over 1000 sites in such categories as casino, computers, dating, entertainment, finance, gaming, health and beauty, home and family, shopping, tech and travel;
• all sites on unique IP’s;
• all sites aged 1-11 years old
• all sites PR 6-0

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Today, with so many competitive offers on the market of copywriting services, quality text alone may be not enough to make random customers order from you or convert them into your regular clients. This is especially true for younger/smaller and less known copywriter agencies: they might need some added benefits in their selling proposition to make it unique, of course with good strong copy coming by default.

In other words, to be successful as a web copywriter it’s probably not enough to be just a “writer” any more; instead, one should also be a marketer, as the value of copy is measured not in terms of its literary aesthetics, but in the ROI it is able to produce.

One such ‘bonus’ you can provide to your clients and that will most likely be appreciated by them is video. In fact, it can even become the key differentiator of their companies in the respective niche letting them communicate their message more effectively and persuasively within the shortest possible time.

If you can create a video yourself - great, if not, you can always turn to a professional for shooting, and simply confine yourself to writing a scenario. In the end, your job is to deal with words! There are so many video publishing, editing and post-production services online, that finding a pro to cooperate with should not be a problem.

Read on to learn about the benefits your clients will be reaping from online video marketing. Click to Continue »

From the Cold War joke series:
- Mr. President! The communists have painted the moon in red! What shall we do now?
- Well… let’s write “Coca-cola” on it, and that will be the greatest ad in the universe!

To believe this joke, the idea of guerrilla marketing had already existed long before Jay Conrad Levinson introduced it in his much-talked-of book in 1984. In the mid-eighties guerrilla marketing strategies were recommended to small businesses and low-budget campaigns. Time goes by, things change, and today even worldly-known companies do not scruple to use guerrilla ad weapons to create more buzz among their prospects.

This list of ads doesn’t always include my favorite ones: some of them are too cruel, others – almost stupid. But each ad given below is worthy of mention, each of them is brilliant and revolutionary – in its particular category. So, guerrilla ads may be… Click to Continue »

Using videos in sales letters isn’t a new technique: most today’s marketers take advantage of this multimedia format to promote their products on the web.

Having appeared on the stage in the form of short testimonials, video tenaciously made its way through the marketing world. It’s now often incorporated in sales presentations and product tutorials, and it’ll come as no surprise if it finally evolves into a full-fledged form of sales letter that will successfully replace the text or at least strongly support it.

The reason why sales letters with videos or any other multimedia are so popular lies in their efficiency. To believe Dr Ronald Marks, professor of marketing at the University of Missouri, sales letters with multimedia are 43% more effective than plain text ones: prospects need less time to catch the key point of your selling proposition and they are more likely to buy (sorry, claim or invest). Marks admits that multimedia is especially good for intangible products – and the web is lousy with such stuff: software, ebooks etc. So, by incorporating a video – as well as an audio or at least slides – into your sales letter, you ultimately rev up your conversion rate. Click to Continue »

All of us heard about ‘good’ and ‘junk’ writers – about authors who deliver content of the requested quality and quantity within the deadline, and those who behave like babes in the wood, mixing up words, dates, clients… Both groups position themselves like ‘pros’, yet only one of them tells the truth.

Want to know right now which one you belong to? Look through this list and mark each statement with ‘yes’ or ‘no’.
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Copywriting Guidelines, 3d installment.

Attention!

Dress up right, DRESS!

If you didn’t play toy soldiers as a child, you have an opportunity to repair this omission in copywriting business. Actually, the profession of copywriter is multi-faceted by nature: we trill away like nightingales while writing a sales letter and generate buzz like rappers when we create a blog post.

This time let’s imagine your are an officer who drills his/her soldiers, teaching them to take the right stand. Each copy of yours contains a message, and you strongly expect it to be perceived by readers, I mean, scanners – because most of people on the Web just scan through the text. To deliver your message to the destination point you should structure the text, so that any scanner can pick your ideas at once.

Ensure that your words are drawn up in paragraphs like soldiers in battle lines. Click to Continue »

Copywriting Guidelines, 2nd installment

“A good style should show no signs of effort.
What is written should seem a happy accident.”
W. Somerset Maugham

The key point of this quote is the word ’seem’ which means that those ‘happy accidents’ are thoroughly prepared. Inaccurate spelling here, a missed punctuation mark there – and things can turn into a ’serious’ or even ‘fatal’ accident for your copy. I’m not going to say that WHAT you write is less important than HOW you do it, but repeated stylistic mistakes can divert all of your prospects, unless they are completely illiterate themselves or blind (the latest survey showed they weren’t).

Tame your style before it starts ‘biting’ your income. Enhance your copy in 10 easy steps: Click to Continue »